In the Map Asset Source section, you can map your asset source to the required Facebook components. The column on the left represents the Facebook columns whereas the column on the right with the drop-down list are derived from the Asset Source.
1- Select the desired Asset Source from the Select Asset Source drop-down.
2- Map each Facebook Asset to an Asset Source Column by selecting the appropriate option from the drop-down. If the Asset source column matches exactly with the Facebook Asset column, the fields under Asset source column get auto-mapped. If there are any differences between asset source column and Facebook asset column then the auto-mapping will not happen.
If the campaign objective selected is App Installs, the Map asset source page gets displayed with additional Facebook assets App Store and App ID. |
For different ad unit types, the mandatory and the optional columns will vary, as listed in the table below. |
Ad Unit Type | Mandatory columns | Optional columns |
---|---|---|
Image | Primary Text Website URL Image URL | Headline Description Instagram Account Facebook Pixel Id CTA |
Video | Primary Text Website URL Video URL Thumbnail URL | Headline Description Instagram Account Facebook Pixel Id CTA |
Carousel | Primary text(common for all cards) Image URL/Thumbnail URL(per card) See more URL Website URL (per card) Carousel Group Carousel Sequence | Headline(per card) Video URL(per card) Description(per card) Instagram Account Facebook Pixel Id CTA |
Slideshow | Primary Text Website URL Image URLs Slideshow group Slideshow Sequence | Headline Description Instagram Account Facebook Pixel Id CTA |
Collection | Headline Primary Text Collection 1 Image Collection 2 Image Collection 3 Image Collection 4 Image | Deep Link Destination URL Instagram Account Facebook Page Id Facebook Pixel Id |
3- Once the mapping is done, click Save and then click Next.
The platform checks if all the mandatory fields are mapped and if the data type of the Facebook asset and asset source column is the same. The Manage Ad Sets section is displayed.
Next, go ahead and update the Manage Ad Sets section.