Managing Ad Sets
In the Manage Ad Set section, we will set the budget and placement for the selected ad set(s). Follow these steps:
1- From the Default Ad Set Budget drop-down, select the budget type as Daily Budget or Lifetime Budget.
2- Enter the budget amount. The minimum budget value is 1.
3- Set the duration for the budget by selecting the start and end date.
4- After configuring, click on the Update button.
If you do not click on the update button a warning message is displayed. |
5- After clicking on the Update button, the configured details will appear under Set Budget.
6- Click on the Placement tab. Here, you have the option to provide Facebook/Instagram placement positions.
7- By default, Placements is set to Automatic. To do a manual placement, click on the toggle switch for Facebook and/or Instagram.
Only the supported placement positions for an objective and Ad can be enabled. For non-supported placement positions, the toggle button will be disabled. |
8- Scroll down to the bottom of the page and click on the Publish button.
If the toggle switch Publish Ads as inactive is enabled and if you click on the Publish button, then all the ads in the Facebook Business Manager will be in deactivated state. |
9- Once you click on the Publish button, the platform successfully builds the ads and pushes them to Facebook. Now your ads will be published on Facebook. Click on the Ok button.
In the next section, we will learn how to edit an existing Facebook campaign.