Contextual Data Triggers

Overview

Jivox is integrated with Breezometer, which allows brands to personalise ads using weather and air quality data. This provides users the ability to:

1. Configure contextual data triggers for campaigns

2. Configure scheduler

So, what are Facebook Contextual Triggers?

Contextual triggers help brands personalise their Facebook ads. It is a self -serve feature that can be configured through the Jivox platform. The data services supported are - Time of Day, Day of Week, Weather and Air Quality. This feature will enable or disable Facebook ads based on the contextual data triggers configured by the user.