Creating a Facebook Carousel Ad Unit

Let us now learn how to set up carousel ads for Facebook.

  1. Create a new ad for the campaign.
  1. Next, go to the Social tab and select Carousel from the supported ad formats. Click on the Add new Social Unit button.
  1. Enter a unique name for the ad in the Name field and then click on the Save Ad button. The other fields are optional and can be filled as per your requirements.
  • Name: The ad name must be unique.
  • Description: Add notes for future reference (optional).
  • Click-Through URL: The URL to be opened when a user clicks on the ad (optional).
  • Keywords: Categories or other keywords to make an ad easily searchable (optional).
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