Reporting and Data Capture

All the details in the Product Details page are pulled from the Asset Source against the Product clicked (unique Universal Product Codes UPC). Similarly the catalog page is populated with upto 25 products randomly selected from the Asset Source.

Using Jivox’s data pixels the user’s journey on each page is captured.

For example, on the Product Details page, everytime, a user adds any product to the cart, Jivox tracks the event against that UPC under Campaign report. All purchase events are also tracked.