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Creating the Asset Source
In this section, we'll see how we can create an Asset Source for the native campaign.
To do this, open an Excel sheet and start populating the details as specified in the table below.
The Asset Key, Rotation Group, and Reporting Name are Jivox values. The rest of the headings are required by the Native partner.
Heading | Definition |
|---|---|
Asset Key (Text) | This column requires unique values. These can be filled in as unique numbers as seen below |
Rotation Group (Text) | This column allows for grouping creatives together. For example, I could group up multiple iPhone models in a rotation group (with each iPhone being a different colour within its model range). This way when serving an ad, it can serve a rotation of creatives. |
Reporting Name (Text) | The values in this column will act out as the names for each variation. Please ensure these are named uniquely in order to report unique creative variation names in reporting |
Brand Logo (URL) | JPEG/transparent PNG is recommended. Minimum: 300x300px |
Caption (Text) | Up to 140 Characters |
Clickthrough URL (Text) | The landing page of each creative variation |
Heading (text) | Up to 25 characters |
Sponsored (text) | Up to 140 characters |
Here's an example of the Asset Source.
<<Screenshot and Hyperlink to be uploaded.
As you might have noticed, the Asset Source also contains video/image links. Depending on your creative workflow, you can use any of the following methods to generate the links.
Jivox Image Generation <to be added>
External Image Hosting - If your company has provided you a third party image server for you to host your images, you may generate the third party links and paste it in the asset source. Do ensure that the Jivox system has access to your link.
Next Steps
Once you have the Asset Source ready, it's time to upload it to the campaign.